Paige Spiranac, a renowned golf influencer with 3.7 million Instagram followers and 1.6 million TikTok followers, recently shared some advice for copycat golf influencers. While Spiranac is known for her form-fitting outfits and signature blonde hair, she wants other influencers to know that they don't have to copy her look exactly to be successful.
Spiranac first rose to fame in 2017 when the LPGA dress code essentially made her the face of the golf influencer world. She has since become one of the most popular influencers in the golfing community. However, despite her popularity, Spiranac doesn't want copycat influencers to feel like they have to emulate her exact look to gain traction.
"People say you're promoting women to show off their assets or to wear less to get more engagement online," Spiranac said in a recent interview with Maxim. "My message is to wear what you want to wear."
Spiranac explained that her affinity for form-fitting clothes stems from her gymnastics background and her desire for flexibility when swinging. She also highlighted that when she began wearing leggings, it started a huge uproar. But now, she sees many women wearing them when she goes to the range.
While Spiranac acknowledges that her outfits and hair have become part of her brand, she wants copycat influencers to know that they don't have to copy her look to be successful. Instead, she encourages them to embrace their unique style.
"I'm really able to love who I am and what I'm doing through content creation and being an influencer," Spiranac said. "So, I'm happy with how everything turned out. I wish I played golf at a higher level and accomplished more, but I wouldn't trade this for the world."